Product responsibility

Customer alignment and a focus on quality are two cornerstones of the SWISS corporate strategy. Over the last few years, the company has invested more than CHF 8 billion in renewing its aircraft fleet, and now operates one of the most advanced and thus the most efficient fleets in Europe.

SWISS is firmly focused on its customers’ wishes and needs. At the same time, we devise and develop new quality services that are closely geared to meeting individual customer requirements. This also means offering our products and services in a totally non-discriminatory and most environmentally compatible way.

Every year, we serve 2.4 million bottles of Swiss wine, 140,000 kilos of Swiss cheese and two tonnes of Swiss “Bündnerfleisch” air-dried beef. With our cabin interiors, too, we put a firm accent on Swiss products and suppliers: the seat fabrics and air cushions on the Boeing 777 are provided by Lantal of Bern, while the galleys on our aircraft are a product of Zurich-based family firm Bucher Aircraft Interior Solutions. Our airport lounges are also equipped with Swiss furniture and further items from the Vitra and de Sede companies.

In its procurement process, SWISS also puts an emphasis on certain special suppliers. We obtain some 2,000 Business Class and 300 First Class coat hangers each year from the Lenzburg-based Orte zum Leben foundation, which offers people with disabilities a place to live and work, and which also operates its own joinery shop. SWISS further works with the Kloten-based Pigna foundation, a workshop for people with disabilities which (among other things) cleans and repackages some one million sets of SWISS inflight headphones every year.

For SWISS, maintaining high environmental and social standards is the foundation of sustainable business activities. Working on the basis of the UN Global Compact, we require all our suppliers to abide by internationally recognized and broadly based principles in all their daily business. These principles are enshrined in our Supplier Code of Conduct, which forms the basis of all our business relations with our suppliers, and whose provisions must also be applied to all further steps throughout the relevant supply chain.